CHARLES & KEITH’s Spring 2025 “Spring Into Space” collection blends organic textures with futuristic silhouettes in bags, shoes, and accessories that elevate everyday style. From January 2025, select boutiques—including the Bugis Junction store—will host immersive in-store activations, exclusive merchandise drops, and interactive TikTok filters, offering shoppers a chance to explore this nature-meets-modernity universe up close.
Nature Meets Modernity
Drawing inspiration from both organic forms and cutting-edge design, the Spring 2025 line balances soft, curved shapes with structured hardware, minimalist palettes with bold accents, and raw textures with polished finishes. Key motifs include botanical embossing on smooth leather, transparent mesh panels, and sculptural heel treatments that evoke lunar landscapes.
Signature Pieces to Watch
Andromeda Holographic Slingback: A pointed-toe pump featuring iridescent panels and an adjustable sling strap, perfect for day-to-night looks.
Nova Bucket Bag: A compact crossbody with a semi-rigid silhouette, metallic accents, and a detachable chain strap for versatile styling.
Ivette Woven Tote: Highlighted in the Spring 2025 travel edit, this tote showcases a distinctive woven finish that blends form and function.
Orbit Platform Sandals: Chunky ridged-sole flatforms with wraparound straps, merging comfort and statement-making aesthetics.
In-Store Activation at Bugis Junction
Immersive Retail Experience
From January to March 2025, the Bugis Junction CHARLES & KEITH boutique (200 Victoria Street, #01-xx) transforms into a “Spring Into Space” pavilion featuring:
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AR Try-On Stations: Scan QR codes to virtually slip into selected Spring 2025 styles and share your look on social media.
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Interactive TikTok Filter: Available in-store, the filter overlays celestial graphics and collection motifs—tag your videos with #CKSpringSpace for a chance to be featured on CHARLES & KEITH’s official channel.
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Themed Window Displays: Oversized botanical sculptures, mirrored panels, and planetary backdrops guide shoppers through the collection narrative
Workshops & Events
On select weekends, the store will host:
Upcycling Workshop (till 4 May): Learn to personalize old CHARLES & KEITH accessories with botanical motifs and metallic accents.
Meet-the-Designer Pop-Up: Limited slots to join a creative session with CHARLES & KEITH design team members discussing inspiration and craftsmanship
Exclusive In-Store Perks
Early-Access Pre-Order: Reserve Spring 2025 styles in advance at Bugis Junction—guaranteed stock and express pickup.
Gift with Purchase: Receive a collectible “Spring Into Space” enamel pin and postcard set with any purchase over S$200, while stocks last.
Gold Member Bonus: CHARLES & KEITH Gold Members earn double points on all Spring 2025 items bought in-store at Bugis Junction
How to Shop
Visit the Bugis Junction Store: Find details on locations and opening hours via the CHARLES & KEITH store locator.
Explore the Virtual Pop-Up: Scan in-store QR codes to unlock the TikTok filter and AR try-on experience.
Join the Community: Share your #CKSpringSpace moments on Instagram and TikTok—look out for surprise giveaways and social media features
Final Words
Whether you’re updating your wardrobe staples or seeking standout statement pieces, CHARLES & KEITH’s Spring Into Space campaign at Bugis Junction offers an interactive, multi-sensory journey into the future of fashion. Step into a world where nature fuses with modernity—and let your style orbit new horizons.
